What is a content management system? Well, at its most basic, a content management system (CMS) is any system that provides an easy to use and access repository for content that can be used, edited and shared among a predetermined group of people. Digital content management systems can restrict access according to user settings; so, some people may only be able to view content, others can share it, others can add to it, and others can edit it, etc.

There are three basic types:

1) Enterprise CMS: developed for a specific business enterprise according to unique requirements. Typically they relate to the capture, storage, management, and safety of information. The aim is to make information easily accessible to those who need it. Clearance levels can be put in place to prevent people from accessing information they are not supposed to.

2) Component CMS: if enterprise systems operate on a macro level then component systems operate on a micro level. They break up documents into their component parts and store them separately.

3) Web CMS: one of the best web CMS explanations comes from A3webtech. It starts off by differentiating a normal website and a CMS website. A normal website makes use of a server, which stores pages. A CMS website doesn't have a server; instead it has a database (usually SQL) to store pages. Pages can also be added as and when necessary without the hassle of going through a webmaster.

Whether you choose to use a web system or go the traditional web development route depends on your needs and your resources. Web development agencies will be able to give you pretty much exactly what you want in terms of design and functionality, but they don't come cheap and they are often reluctant to relinquish control. This means that if you want to make changes, or you start working with a digital marketing team that recommends certain changes, you have to go through the webmaster, who might not be able to implement changes quickly owing to other client obligations.

A CMS gives you plenty of flexibility but you may be limited in terms of design options and functionality. On the plus side, they are very easy to use. Content is uploaded to templates, which provides a uniform appearance. Control can be restricted depending on user-type. There is no limit to the number of pages that can be created. Changes are easy to make and immediately reflected. Upgrades are regularly available. As a bonus, some content management systems are free, like WordPress, while others require a nominal yearly fee.